The most pop-leaning moment of “Chew My Cheeks” is unleashed in the final bridge with a crooning guitar melody coming to the forefront under a vocal refrain of “you make it easy”. It’s subtle but there are hints of a powerful force bubbling underneath. For the most part, the track is restrained almost to breaking point, merely a breeze of guitar in the background alongside shivers of percussion and vocals that teeter between poignant falsetto and cool murmurs.
The viscerally sensory title is the first hint as to the slightly disconcerting nature of the song - suggesting anxiety, apprehension, anticipation - and Prima Queen continue this energy throughout the instrumentals. The track is Prima Queen’s third release, but they once again display a symbiosis between the group's two leaders, Louise Macphail and Kristin McFadden, who combine the diverse sense of cool of their respective hometowns (Bristol, UK and Chicago, USA) to create a rich sound. Upon releasing their debut single “Milk Teeth”, the band joined The Big Moon’s sold-out UK tour, took to the stage at Green Man Festival with their two new members, and have since signed to notorious tastemaker label Nice Swan Records – marking them out as favourites for the left-field grooves that constitute the sound of “Chew My Cheeks”. A lot has changed in Prima Queen’s recent history.
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